Focuses on how to apply the skills and tools necessary to design, implement and evaluate formal projects. Introduces principles and best practices for digital and interactive marketing, and online marketing strategies. Focusing on Web site development and analysis, students gain an understanding and appreciation of the importance and relevance of the Internet/Web as a marketing tool in the increasingly competitive marketplace. Topics include human resource development, employee selection, performance appraisals, compensation, training, labor relations, motivation, teamwork and introduces employment related laws.

This course is designed for people seeking to understand and apply the principles of managing staff and resources in a variety of businesses. The course is equally suited to the owner of a small business management course employing a few staff members or a departmental manager in a larger company. It provides a broad but practical understanding of how management techniques can work to your advantage.

This course deals with the cultural, economic, political, legal, commercial and social context in which multinational corporations, especially American businesses, operate in emerging regions. This includes consideration of factors that shape or reflect the operational realities of management and marketing in emerging regions. SummerWe highly recommend that students participate in a study abroad and career-related experience.

Learn and master the leadership skills and leadership techniques with a practical course designed by Chris Croft. Learn the fundamental skills and techniques that are required to become a professional business manager or business leader in any industry. Learn the core concepts of how to run and manage a business successfully by keeping an eye on strategic management and financial conditions. You may also be interested in obtaining a degree related to your chosen profession – marketing, finance, management or general business Process Management degrees can all be useful and can increase your chances of promotion further down the line.

The study of self, conflict, and cultural contexts will be explored, as well as their impact on communication. The length of time a DBA takes to complete will differ, but ranges between three and six years. The coursework at this level focuses on leadership, research and analysis, management, strategic planning, and more. A master’s degree in management is one type of graduate level degree you can earn in business, though the Master of Business Administration tends to be more popular. Either degree will help you qualify for more advanced business roles, especially those involving leadership. It takes one year to complete your MSM and two years to complete your MBA when you attend full-time.

Generally, hiring production workers is not a major problem, companies recruit locals to perform the daily work. In all likelihood, first-level supervisors and possibly some of the middle managers will also be members of the local community. Hiring upper-level management, however, is another matter—one that must be handled with care and sensitivity. Power distance is a cultural dimension that involves the degree to which individuals in a society accept differences in the distribution of power as reasonable and normal. Uncertainty avoidance involves the extent to which members of a society feel uncomfortable with and try to avoid situations that they see as unstructured, unclear, or unpredictable. Individualism-collectivism involves the degree to which individuals concern themselves with their own interests and those of their immediate families as opposed to the interests of a larger group.

Knowing how to navigate these in a variety of countries can mean the difference between your organization expanding globally or being slapped with heavy fines, tariffs, and even legal action. Finally references serve as a way to verify you have work experience and to showcase any other skills or experiences you may have. References from alumni or the program you are trying to gain entry to can be particularly compelling.

Undergraduate certificate programs allow students to earn credits in industry-specific classes without committing to a full degree program. While many view undergraduate certificates as stepping stones toward a college degree, they can also offer the opportunity to add skills and credentials to your resume, potentially helping you stand out when applying for jobs. Our online Business Management Certificate is designed for students to gain essential business and management skills in a shorter amount of time while earning college credits that could be applied to a degree in the future.

The size of the company you work for, the product or service you are selling, and the commission you can make off of sales all directly impact how much you can earn. Having a higher education degree can also help you earn more money as a sales representative. It’s expected that by 2028, over 20,000 more sales representative jobs will open up in the United States.

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